Matteo Sartorio

AI Sales Automation

Automation of Sales Processes with AI

AI-built lists. Smarter calls. Automated follow-up.

I automate the repetitive side of sales, code, CRM, follow-up, lists, research so your team can focus on closing.

I help B2B & B2G SMEs, agencies and consultancies turn sales into a system. With Claude, n8n and your CRM — HubSpot, GoHighLevel, Pipedrive, Zoho — we create lists, enrich data, score priorities, research who to call, and automate follow-up so your team never misses a hot lead.

Matteo Sartorio

Matteo Sartorio

Trusted by teams from

camelot.voteAgicapIntesa SanpaoloKyndryl

( Services )

From raw market data to a CRM that tells your team exactly who to call.

01

Lists & data enrichment

We build precise target lists from scratch — verified companies, decision-makers, emails, direct numbers — and enrich every record with firmographic data, buying signals, trigger events and the context your team needs to open the right conversation.

02

Research & prioritisation

We map the market to identify high-fit accounts, understand deadlines, budgets and timing, and assign priority scores. Your team always knows which lead matters most and why — no more guessing who to call first.

03

AI-powered outreach

Claude writes personalised emails, LinkedIn messages and call scripts based on real research. n8n runs smart multi-channel sequences across email, LinkedIn and WhatsApp — reviewed by me, scaled by automation. No mass blasts, only relevant touchpoints.

04

CRM automation & alerts

Your CRM becomes the command centre. Tasks, reminders, lead-stage updates, post-call emails and "who to call next" alerts are automated in HubSpot, GoHighLevel, Pipedrive or Zoho — so nothing falls through the cracks and your team stays focused on selling.

( The automation engine )

What Claude + n8n + your CRM can do together.

A lead enters the system

From a LinkedIn search, a form, a spreadsheet, an event list or an API — every new lead is automatically enriched, scored and routed.

n8n ingestClaude enrichmentCRM sync

The system decides what happens next

Based on score, timing, channel and role, the workflow triggers the right action: email, LinkedIn, call task, Slack alert, or a reminder to follow up.

Lead scoringSmart routingAuto tasks

Build the list

ICP definition, target sourcing, contact verification and enrichment — all in one repeatable workflow.

Claude + n8n + Apollo / LinkedIn / company databases

Score every lead

Prioritise leads by fit, timing, budget and buying signals. The highest-value targets surface automatically.

n8n scoring logic + CRM custom fields

Research who to call

Before every call, the system pulls company context, recent news, pain points and talking points — so your team is never unprepared.

Claude research agents + n8n data pulls

Automate follow-up

Post-call emails, LinkedIn messages, reminders, WhatsApp notes and Slack alerts are sent automatically based on call outcome.

n8n + CRM triggers + WhatsApp / Slack / email

Alert the right person

Hot leads, missed follow-ups and ready-to-buy signals trigger instant notifications to the right team member.

n8n conditional alerts + Slack / email / CRM tasks

Sync everything to the CRM

Every action, every insight, every scheduled call lands in the CRM where your sales team already works.

HubSpot, Pipedrive, GoHighLevel, Zoho

( How it works )

From lead to meeting — without manual work.

01

Build & enrich

Define your ICP, then source and enrich targets with verified contacts, company context and buying signals.

02

Score & prioritise

Map deadlines, priorities and timing so every lead gets a clear score. Your team knows exactly who to call first.

03

Research & reach out

Claude drafts personalised emails and call prep. n8n sequences follow up across email, LinkedIn and WhatsApp.

04

Automate & alert

Post-call emails, reminders, tasks, stage updates and hot-lead alerts flow straight into your CRM and Slack.

( About )

A business developer who learned automation.

I'm Matteo, a business development consultant. I help B2B & B2G SMEs, agencies and consultancies turn their sales process into a system that runs itself — with AI, CRM automation and targeted outreach.

I don't sell workflows. I sell outcomes: more qualified conversations, less manual work, and a CRM that finally tells your team who to call and when. My edge is that I understand the sale before I automate it — so every list, score and sequence is built around real revenue, not just tech.

I work with the tools you already use — HubSpot, Pipedrive, GoHighLevel, Zoho, n8n, Claude — and I've built prospecting and CRM systems for companies and startups.

( Contact )

Let's turn your CRM into a revenue engine.

I take on a small number of automation projects each month so I can stay close to every list, every score and every call that gets scheduled. If you want more meetings with less manual work, send me a message.